Next-Generation Barcodes
for a Sustainable Tomorrow

European Success Stories and Networking Hub: Showcasing Industry Achievements

At the European level, companies are keen to connect and benchmark with their peers to discover and share best practices for sustainability and regulatory compliance. GS1 in Europe is committed to facilitating these essential discussions, enabling businesses to better collaborate and achieve compliance more effectively by leveraging GS1 standards.

Join us to connect with industry leaders, share insights, and drive the future of consumer engagement and sustainability through GS1 standards.

Event programme

GS1 InterACT event will be focusing on the next-generation barcodes and the ever-evolving landscape of regulations and industry practices. The agenda for the day is designed to provide deep insights and practical examples from industry leaders, aiming to equip attendees with the knowledge and tools needed to navigate and leverage next-generation barcodes advantages.

The event begins with “Next-Generation Barcodes: One Barcode Fits All!” by GS1, covering regulatory updates and 2D barcode implementation. Real-world insights will follow in “Industry Use Cases on Next-Generation Barcodes,” showcasing applications in various sectors.

A Panel Discussion with EU Associations will conclude the morning. After lunch, GS1 will present “Unveiling Transparency: GS1’s Data Sharing,” followed by Industry Use Cases on Data, covering topics like master data management and traceability.

The event ends with a “Conclusion and Call to Action” by GS1.

Programme details

The event is hybrid, all sessions will be held in person (Vienna) and online, in Central European Time (CEST).
  • 10:00 – 10:30
    Next-Generation barcodes: One barcode fits all!
    10:30 – 11:00
    Next-Generation barcodes for Seamless Identification and Capture
    11:00 – 11:30
    Coffee break
    11:30 – 12:15
    Industry use cases on next-generation barcodes
    12:15 – 13:00
    Panel with EU associations
    13:00 – 14:30
    14:30 – 15:00
    Unveiling Transparency: GS1’s Data Sharing
    15:00 – 15:45
    Industry use cases on data
    15:45 – 16:00
    Conclusion and call to action

With a growing agenda on the European regulators’ side and increased pressure for companies to comply with the wave of new regulations on traceability, sustainability, environmental topics, packaging, and more, we feel the need to come even closer to the European industry. This will help us better understand Industry needs, grasp opportunities to engage with them, and improve the understanding and positioning of GS1 in Europe. Ultimately, this will support our GS1 Member Organisations in getting closer to their own industry and local stakeholders.

Let’s bridge the gap between GS1 and the industry at the EU level and showcase success stories of how the industry is using GS1 standards today to comply with legal and business requirements.

Jan Somers, GS1 in Europe Chair

The GS1 in Europe Team

Meet the Team